Now click on the + add conversions option, you will be able to see the below screen. Let’s understand step by step, how to set up conversion tracking in LinkedIn ads How to Set up Conversion Tracking in LinkedIn Ads? The next step is conversion tracking set up. If you uncheck the box, it will switch to maximum cpc bid. After selecting enhanced cpc bid option, you will see an option, enable conversion optimization, which will lower or increase the bids to give you more conversions. I am going with an enhanced cpc bid for my campaign. Not recommended for conversion based campaigns. Maximum CPM Bid – It’s a CPM model, recommended only if you are looking for awareness and reach. Never go with automated bid because you won’t have control over the bids for your campaignĮnhanced CPC Bid – Basis the bid you have set, Linkedin will increase or lower your bid to get more conversions In the bid type, there are three options as below:Īutomated Bid – Linkedin will automatically set the bids for your campaigns. I have defined the same as below, you can define as per your daily budget. Always keep the placement option enabled. Placement will allow you to reach users on LinkedIn audience network. I am selecting a single image ad, you can select basis your requirement. To understand in detail about target audience selection, you can refer to article, Master Guide To Linkedin ads, step 6 I have defined the target audience as below, you can define the target audience basis the decision maker for your product or service. The next step is to define the target audience. You can select the language basis the language of the region you are targeting. As I am targeting English users on linkedin, I have selected English as the language. So I am selecting the location as below, you can select basis the geography, you are looking to target. Next step is to select the location for the campaign. So I am selecting website conversions, as I am creating a website conversion campaign for a Real Estate brand. Next step is to select the objective of the campaign. Log in to your LinkedIn ads account Step 2 Let’s understand step by step, how to create LinkedIn website conversion ads Step 1 These ads help advertisers to give more information about their product or service by diverting users to specific pages of businesses.Īdvanced LinkedIn Advertising Course by Rahul Gadekar – Access Now How to Create LinkedIn Website Conversion Ads? Linkedin website conversion ads are ads which help you to measure conversions happening on a landing page or website through Linkedin ads visitors. ![]() What are LinkedIn Website Conversion Ads? ![]() In this article we will understand what are linkedin website conversion ads and how to create them. Linkedin website conversion ads are very effective if you are looking to drive conversions by targeting decision makers who are on LinkedIn.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |